Free Guide: The 'Single Source of Truth'

‘Single Source of Truth’ (SSOT) can be one of the most effective and efficient data models. One that enables you to capture a single version of your customer data and therefore maximise its value to your business.

SSOT is not a tangible item like a software application. It’s a best-practice approach to data management and business intelligence. It’s a method that addresses a common issue of poor data integration that often leads to duplicate customer records across multiple data-silos within an organisation.

When correctly implemented, data management based on ‘Single Source of Truth’ can deliver an aggregated data warehouse that delivers a consistent and non-redundant view of your customers. With SSOT, you will have just one, unique record for each of your customers that can be accessed across your entire organisation.

It is a simple concept and one that can reap many benefits, but there can be obstacles. So is it worth the effort?

To answer this question, we’ve created a FREE PDF guide: “The Single Source of Truth”.

In this downloadable guide, we discuss:

• The problems caused by having multiple sources of data.
• Why having multiple data sources is such a critical business issue.
• The challenges and benefits of creating your ‘Single Source of Truth’.

We’ve also included a case study that describes how Matrix Telematics and Hopewiser implemented SSOT to reduce duplication by 97% across multiple data silos and 37-million customer records.

Download this FREE guide now

To receive your free copy of the guide, simply complete the form below.

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